Turning washouts into wins

Anna Stubbs • February 7, 2024

Some of us love a good failure story. While victories are inspiring, true tales of messing up are often more relatable, but most importantly, indispensable learning opportunities.

If we can shift our perspective to see our flops as valuable progress, each washout can become a win.

Eight ways to help failure breed success:


1. Change your mindset.
See failure as a pathway to success rather than a roadblock. The road to success is paved with deviations. We can reframe the old adage, 'try, try again', as 'fail, fail again', because that’s what it takes to achieve continuous improvement.


2. Fail more.
Everyone sets ‘Win’ goals but how about ‘Fail goals”. If failed attempts improve our outcomes shouldn’t we seek to increase our failure rate? If you only set Win goals, and you’re not successful then you can quickly become disengaged. Whereas setting goals where attempting, trialling, exploring and testing is the desired outcome, fail or flop - you’ve achieved, and no doubt gained invaluable learnings.


3. Watch the self-talk.
Being self-critical or dwelling on a mistake can be damaging following a failure. No one needs a metaphorical whipping from their inner critic. Feel the initial sting, then review your task list, priorities and goals, and get back on track.


4. Relish your failures.
Often, we try to forget the times we miss the mark. This is very glass half-empty thinking. Failure is better than inaction! Everyone has setbacks, so rather than shirking from failure, celebrate the fact you tried and consider (briefly!) why the failure occurred, and if any aspects could be adapted for future success.


5. Recognise mistakes don’t have to define you.
We’re often too embarrassed to talk about past mistakes for fear of judgement. We’re all human. Bottling, and to an extent denying our mistakes ever happened, doesn’t help us learn from them. But if we flip this on its head, we can empathise and learn from each other’s stuff-ups.


6. Act consistently.
Practising failure is like going to the gym. You can’t go once and expect results. Consistency is key to forming new habits. So, pick up that heavier-than-normal weight (i.e. project), let it drop, then inhale and try again. Daily action helps create success. Use and develop your 'courage muscle' by feeling fear and taking action anyway. Use it or lose it.


7. The enemy is fear.
Fear of failure can hinder our success. All that’s required for failure to triumph is for us to do nothing. It may take time and repeated daily exposure, but eventually, overcoming the fear of failure sets us on the path to success.


8. Don’t go it alone.
Sometimes, we turn failure’s molehills into mountains and seek to climb them without support. Don’t make the mistake of being the lone wolf. Think of someone you admire – a friend or mentor who has overcome obstacles – chances are, they’d be happy to help provide the nudge you need to reach your goals.

“Failure is success in progress.” - Albert Einstein


By Anna Stubbs January 29, 2026
Having adequate access to adequate funding is fundamental for any startup. In the early stages of getting your enterprise off the ground, you need working capital to reach the all-important minimum viable product (MVP) stage, rent premises and hire staff. But where does this initial funding come from? Let’s look at the UK Government's Start Up Loan scheme and the funding options it offers.
By Anna Stubbs January 29, 2026
Question: “Can cost-saving measures in the business truly be a key driver of profits?” Running a profitable business is one of your key goals as an owner. Without profits, there’s no capital to reinvest in the business, no funds to grow the company and no money for your own dividend payment at the end of the financial year. So, is cost-saving the answer in these challenging economic times? Answer: “Careful management of costs is a fundamental way to improve your profit margins and profitability as an enterprise” Cost-saving measures will have a direct and measurable impact on your profits. This is usually achieved via two main mechanisms. Firstly, reducing your variable costs (like raw materials or direct labour) increases your gross profit margin. This retains more revenue from each sale you make as a business. Secondly, lowering fixed overheads (such as rent or software licenses) directly reduces the total expenses on your profit and loss statement, leading to a higher net profit. This immediate bottom-line improvement makes you a more financially healthy prospect to investors and lenders – which, in turn, can often make it easier to access funding and grow the business. Want to know more about cost-saving measures?  Talk to the team about your profit goals and we’ll advise you on the key ways you can reduce your overheads and expenses to drive improved profits.
By Anna Stubbs January 29, 2026
We all hope that our pathway along the business journey will be smooth and uncomplicated. But the reality is that accidents can happen, along with unplanned injuries, damaging weather events and legal suits from disgruntled clients. So, what can you do to protect your business from these potential negative consequences? The answer is to take out the relevant business insurance for your company.